the copywriter who makes emails from your brand sound less like spam and more like champagne.

I started writing for small businesses armed with nothing but a bookshelf full of dog-eared classics and a deep love for storytelling. 

Pretty soon, I realized: oh, this isn’t just words... this is psychology, sales, and connection all rolled into one.

So I trained under Alex Cattoni (aka the Beyoncé of copywriting), joined the CopyPosse, and sharpened my skills until clients were seeing 3–5% conversion rates from email sequences.